Books we should all read.

What are you reading right now that everyone else should be reading? Why?

Comments

  • Two of my favorites right now - Sell More Faster, by Amos Schwartzfarb, and Building A Storybrand, by Donald Miller.

    Sell More Faster - Amos gives an easy to follow framework for finding and validating product/market fit as fast as possible.

    Building A Story Brand - Learn how to take the information you discover with Amos’ method in Sell More Faster and turn it into brand/product messaging that will influence every piece of content your write - website, email, slide decks, everything.

    Both books are easy reads and flow well. Both have been really helpful in understanding how to craft sales and marketing content that is aligned with a target buyer.

  • I can't get enough of Ben Horowitz's books: The Hard Thing About Hard Things and What You Do Is Who You Are. They are both amazing reads and I highly recommend them.

  • Never Split the Difference: Negotiating As If Your Life Depended On It is a really good book if you are interested in learning about how to negotiate and some cool strategies on how to get to "no" to start the negotiation. I enjoyed a lot of the example anecdotes the author provides which apply specific tactics in different situations, from hostage negotiation to salary negotiation.

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